Duckhorn sues Duck Commander

Duckhorn Vineyards, which sells $100 bottles of wine, has filed a lawsuit against Duck Commander Wines, the $9.99 drink associated with the clan from Duck Dynastyaccording to

The premier Napa Valley wine producer claims the cheap wine sold at Wal-Mart is confusing buyers who purchase the Duck Commander brand of wine thinking it’s associated with Duckhorn Vineyards. Plus, Duckhorn Vineyards is upset that Duck Commander has taken over when one searches “duck and wine” online, among other issues.

Duck Dynasty, a reality TV show I’ve never understood why people enjoy watching, follows the lives of the Robertson family who made tons of money off their company that sells duck hunting equipment. The show helped launch the Duck Dynasty family, and their Duck Commander brand, to stardom.

This isn’t the first time Duckhorn Vineyards has sued over the use of the name duck on a wine label. In the early 2000s, Duckhorn Vineyards sued Duck Walk Vineyards, a Long Island winery, according to the New York Times.

Duck Commander isn’t worried about the latest suit:

Duck Commander scoffs at the lawsuit … claiming that Duckhorn has no monopoly on the word “duck.”  They cite other duck patents, such as Long Duck, Duck Shack, Ugly Duckling, and Duck Duck Goose.  But our favorites … Orthoducks and Ducklebery Grunt!

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